Vogelle – The Story

Handbags Made in Italy

Where Will Your Vogelle Bag Take You?

Vogelle was founded on the principles of simplicity, adventure, curiosity, and quality. Our founder, Laura Vogel, started Vogelle when she was studying as an exchange student in Milan, Italy during college.

This first design became the Original Shoulder Bag which has become our best-selling collection and a staple to the brand. 
Due to the handmade nature of our designs, our collections are made in small batches and often sell out quickly after being released. 

Laura Vogel - Vogelle Founder

Meet Laura

Owner + Designer of Vogelle

Originally from Colorado, Laura spent her formative years in the modeling industry which allowed her to see the fashion world up close and behind the scenes. It was during this time that Laura realized she wanted to start her own fashion brand one day that would be synonymous with travel.

During her time in Milan, Laura had the opportunity to explore Italy in-depth. She witnessed the iconic women’s fashion style in Italy and studied the craftsmanship and quality of goods available throughout the country.

Without the combination of fashion, curiosity, travel, Italian craftsmanship, and risk taking, Vogelle would not be a brand today. Laura encourages her customers to take their leap of faith, whatever it may be. You never know what’s waiting for you on the other side.

About Laura…

Favorite movie

Mamma Mia! (1 & 2)

Current location

Santa Monica, CA

Couldn’t live without

My dog, Murphy

Favorite destination

Milan, Italy

My guilty pleasure

Anything Bravo

Favorite Color

Soft coastal blue

On repeat

Bon Entendeur, Taylor Swift, Hermanos Gutiérrez

Currently Reading

Song of Achilles

The Story

How Vogelle Started

Laura recorded this video a few years ago to shared her story and inspire other entrepreneurs. She never could have imagined that it would generate 80,000+ views!

Watch the video

in the press

SUCCESS MAGAZINE

In July/August of 2024, Laura was named the #1 Aspirational Entrepreneur to watch by SUCCESS Magazine. This feature was an honor and it is now framed in her office. It’s crazy what a bit of travel, networking, and creativity can do.

See the Feature

The Chain collection

Bum Bag Collection

Testimonials

“I’ve proudly worn every style of the Vogelle bags all around the world! I never leave my house without one.”
-Hannah
Denver, CO
“I live in NYC and wear my Vogelle out almost every weekend. By far my most worn bag.”
-Morgan
New York City, NY
“The Original Shoulder Bag is my favorite everyday bag! It’s perfect for running errands and can transition easily to night time.”
-Nicole
Los Angeles, CA